Delivering excellent customer service relies on careful pre-planning and organisation behind the scenes, which is why leading trade supplier Direct Trade Windows has invested in a unique software solution to help streamline its services.
Airtable is an exclusive business management software that allows clear visuals of ongoing factory processes at any time, enabling Direct Trade Windows to provide exact and guaranteed delivery times to its trade customers.
Director AJ Hassanali comments: “In today’s market, automation is key to saving both time and money, which is why we invested in Airtable, designed by our own developers to manage processes and flag up any issues such as delivery delays, meaning our customers are always kept up to date with extremely accurate information.
“The system is also accessible at all stages of the manufacturing process and is completely automated, eliminating the need for reams of paperwork and further streamlining the entire process as a whole.”
Direct Trade Windows has also invested in a unique quoting app in order to help customers take the lead, and providing installers with sales support and infrastructure.
The app not only provides informed quotes, but is also able to share lucrative leads with customers in addition to providing them with technical support when they need it.
AJ continues: “At Direct Trade Windows, we pride ourselves on manufacturing the highest quality steel-look products, and due to our steady year on year growth, we needed to increase production and have a way of keeping our customers informed of the processes at all times.
“Airtable has been a very worthwhile investment, enabling us to maintain high-quality standards while being able to track every stage of the manufacturing process to keep all teams up to date, which ultimately instils confidence in our offerings and sets us up for a successful future.”