Polyframe has upgraded its extensive portfolio of PVCu products with the introduction of the new Imagine Vertical Sliding Sash from VEKA. The move will bring new sales opportunities for Polyframe  customers who want to make the most of the rising demand for vertical sliding sash windows.

Richard Lee, PVCu category director at Polyframe, explains: “Vertical Sliders now account for around 10% of the market, with share increasing year on year. We’re very pleased to add the VEKA Imagine VS to our range – it’s the best vertical slider out there as it captures all of the key design features of a traditional timber window, combined with the practicality and performance of a modern PVCu window.

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“We’ve had great feedback from our customers so far and they are telling us it’s easy to quote, easy to sell and really easy to fit”.

The Imagine Vertical Slider is available in a range of eight popular express colours on a 10 day lead-time and a number of bespoke foil options. There is also a choice of four standard furniture colours from Fab & Fix. The range is available across the UK.

Strong and secure, the VEKA VS delivers fantastic energy efficiency with A-rating as standard. It is weather tested to BS6375 Part 1 & 2, whilst also achieving the slim sightlines that modern homeowners desire.  Polyframe is also able to offer an upgrade to PAS24 enhanced security, giving the homeowner complete peace of mind.

Designed to be as fitter-friendly as possible, Polyframe installers have been impressed with a number of innovative features. For example, its flush fitting outerframe sits neatly against the existing plaster line to eliminate the need for notching or trimming the plaster – thus saving time and money.  Imagine’s hallmark characteristic is its outer balance chamber, which is co-extruded in black on all colour combinations. This makes a striking design feature and also means there’s no need for painting which improves the look of the product and gives a durable and consistent finish.

The VEKA Vertical Slider is available with the option of a mechanically jointed deep bottom rail. There are optional plant-on and run-through sash horns for a traditional look, or the window can be specified without horns for a more contemporary style.

For further information about the VEKA Vertical Slider, contact 01453 707272 or visit www.polyframe.co.uk



Polyframe is part of Customade Group, which operates nationwide and employs 1100 people in multiple manufacturing sites across the UK. The group also includes REAL Aluminium (aluminium), Atlas Glazed Roof Solutions (glazed roofs), Virtuoso Doors (composite and PVCu door panels), Hourglass Seal (sealed glass units), Stevenswood Trade Centre (trade counters) and Fineline Aluminium (specialist glazing).