Customade, the market-leading fenestration business, has strengthened its senior management team with the appointment of Rachel Smith as Group Marketing Director.
Rachel brings a wealth of marketing experience within the built environment sector with senior roles at Polypipe, Bristan Group and Aliaxis UK.
Rachel said: “I am very happy to be joining an innovative and forward-thinking business at a very exciting time. By conducting market research, closely monitoring trends and analysing new market opportunities, I aim to ensure our products and solutions remain at the cutting edge of the sector for the benefit of our valued customers .”
Nick Roberts, CEO of Customade said: “We are delighted to welcome Rachel to the Customade team. She brings unbeatable skills and experience which can only bring enormous benefits to the business as a whole.”
Founded in 1980, Customade Group has grown to become the well-respected market leading business it is today, delivering high-quality fenestration solutions to the construction industry.
Respected brands in the marketplace including: Fineline, Atlas, Real Aluminium, Stevenswood, Polyframe and Virtuoso Doors are all part of the Customade family.