Freefoam Building Products, a leading manufacturer of PVC building products for the Irish, UK and Mainland European markets, announce a brand new homeowner testimonial video. Shot on location in Northamptonshire the short film illustrates the benefits and satisfaction of a homeowner with the Freefoam roofline range and their Freefoam Registered Installer.
The installation work was completed by Peterborough based company Simply Roofline. Kevin had old tired looking fascia, soffit and guttering. His motivation for replacing with PVC was to improve the look of his home and also save himself costly and time consuming ongoing maintenance. By using Freefoam Registered Installers Simply Roofline Kevin had the reassurance of knowing he would get a Lifetime Guarantee and commented “They did a fantastic job, I could not fault them”
As manufactures Freefoam took a strategic decision several years ago to engage with homeowners. Using online consumer focussed websites and the already established Registered Installer Scheme this video is just another part of this ongoing programme to reach through the supply chain and build the Freefoam brand name.
Homeowner testimonials have always been an important part of any marketing plan offering a powerful product and brand endorsement. Freefoam have harnessed the power of social media to post engaging, genuine content that really resonates with other prospective homeowners.
Louise Sanderson, Marketing Manager explained “We’ve seen a very high click-through rate on this post. Kevin’s openness, honesty and genuine satisfaction with the products and the installation shines through. We’re delighted with the end result and see this type of content as a growing part of our brand building programme”.