When it was launched in 2011 K2’s Capella fulfilled the simple promise of providing a single integrated internal bracket and aluminium gutter. Since then it has become a firm favourite and is now installed in hundreds of conservatories throughout the UK. Now K2 designers have evolved Capella to provide a number of internal and external options, whilst maintaining the inherent simplicity for which it became so popular.
Insight Data has torn up the rule book when it comes to direct mail by launching a completely new, low-cost, highly targeted digital print service, GoSend.It. The service was unveiled at the FIT Show and has already gone down a storm, with 100,000 mail-outs already dispatched. Vicky Francis, marketing manager at Insight Data explains; “Direct mail is still King when it comes to generating sales leads.
An ability to recycle over 500,000 end-of-life PVC-U window frames per year and advances in sustainable manufacturing leadership have led to Eurocell winning the Committed to Construction in the East Midlands (CCIEM) Renewable Technologies Award. Eurocell was also Highly Commended in the Environment Award category at the ceremony, which was organised by the Chartered Institute of Building (CIOB).
Response to the first issue of PRO Installer, the free to pick up newspaper designed specifically for the installer and independent tradesperson, totally smashed all expectations with some trade counters running out in just 48 hours. As a result, PRO Installer’s national distributorship has doubled since its launch at the FIT Show in April 2013 to over 250 trade counters and growing, giving it exceptional reach to a previously hard-to-reach audience, widely recognised as the lifeblood of the construction industry.
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